Embrace great design as a core seven50 planning principle and policy

The increased Role of Placemaking in Economic Competitiveness

“Place shapes us. Place defines us. Place is what forms our identities, our attitudes, and our relationships.”Place does matter in a world where businesses and talent are mobile and trend toward connected, walkable, and distinctive places with great character and a lively, stimulating urban environment. That means design excellence should serve as a core component of the Southeast Florida brand and be integrated in every aspect of planning and implementation. It also means that quality place-making should be an essential component of the region’s economic development toolbox. For example, New York City’s Design + Construction Excellence program was developed to improve its capital process by engaging the best design consultants through modifying its procurement process and forming new partnerships with the private sector design community. The same emphasis on the importance of design in the built environment is demonstrated through the U.S. General Service Administration’s Design Excellence Program.

The Involvement of Artists1 Urban Designers1 and Architects When Creating Great Places

Every regional project that stems from Seven50 should promote the involvement of great designers and architects, along with outstanding artists. That would include transportation facilities, public housing, squares and parks, and government, cultural arts, health, and education buildings. The goal should be a sustainable built environment that embraces and celebrates the region’s natural, historic, and cultural assets and creates a strong sense of place and positive public realm. That will also produce those gathering places that promote social interaction and connections to each other and the community – what Partners for Public Spaces calls “the ‘front porches’ of our public institutions.where we can interact with each other.

National Governors’ Association, May 2O12

“This report focuses on the role that arts, culture, and de- sign can play in assisting states as they seek to create jobs and boost their economies in the short run and transition to an innovation based economy in the long run.

In particular, arts, culture, and design can assist states with
economic growth because they can:
1. Provide a fast-growth, dynamic industry cluster;
2. Help mature industries become more competitive;
3. Provide the critical ingredients for innovative places;
4. Catalyze community revitalization; and
S. Deliver a better-prepared workforce.

Globalization and the changing economy have affected in- dividual states differently, but all are searching for ways to support high-growth industries, accelerate innovation, fos- ter entrepreneurial activity, address unemployment, build human capital, and revive distressed areas. Using the five roles as a framework, state leaders—governors, economic development officials, and state arts agencies-have a way to intentionally and strategically make arts, culture, and de- sign an important part of an economic growth agenda.”

www.nga.org/cms/home/nga-center-for-best-practices/ center-publications/page-ehsw-publications/col2-content/ main-content-list/new-engines-of-growth-five-roles.html





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